Fair go sport…?

October 17, 2006 at 12:30 am | Posted in General, Television, television ads | Leave a comment

It looks like Foxtel and ASTRA are going up against the free to air channels over the right to air sport. ASTRA has set up its own web site “Fair Go Sport” and an ad with its position on high rotation (you can see it on the site, can’t find it on You Tube). Channel 9 (and the other free to air networks?) have hit back with their own ad and website, “Save My Sport“.  I haven’t seen this one very often but that’s probably because I have cable and rarely watch the free to air channels.

I presume one of the factors influencing the debate is the demiseof the Fox Footy Channel after a new rights agreement was struck between the AFL and the free to airs.

ABC news had an article over some recent controversy that has emerged from this story.

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